Right on the waterfront, Hotel London offers a warm welcome with a free breakfast buffet and inviting garden. Relax at the bar or take in stunning views from the terrace while enjoying dry cleaning/laundry services, luggage storage, multilingual staff assistance, and helpful staff - as praised by guests.
Hotel London offers a fantastic location, putting you just a 5-minute walk from Viareggio Beach. You can unwind with a drink at the bar/lounge, and free buffet breakfast is available daily between 7:30 AM and 11:00 AM. Other highlights include a terrace and a garden. Fellow travelers say great things about the helpful staff.
At a glance
DONE
Hotel size
33 rooms
DONE
Arriving/Leaving
Check-in start time: 2 PM; Check-in end time: midnight
Contactless check-in available
Late check-in subject to availability
Minimum check-in age: 18
Check-out time is 11 AM
Contactless check-out available
DONE
Special check-in instructions
Guests must contact the property in advance for check-in instructions; front desk staff will greet guests on arrival at the property
To make arrangements for check-in please contact the property ahead of time using the information on the booking confirmation
If you are planning to arrive after midnight please contact the property in advance using the information on the booking confirmation
DONE
Required at check-in
Credit card, debit card, or cash deposit required for incidental charges
Government-issued photo ID may be required
Minimum check-in age is 18
DONE
Pets
Pets allowed (1 total)*
Service animals welcome
Specific rooms only, restrictions apply*
WIFI
Internet
Free WiFi in public areas
Free WiFi in rooms
LOCAL_PARKING
Parking
No onsite parking
DONE
Other information
Smoke-free property
Property amenities
Food and drink
Free buffet breakfast each morning 7:30 AM–11:00 AM
Bar/lounge
Room service (limited hours)
What to do
Beach nearby
Working away
Meeting room
Services
24-hour front desk
Tour/ticket assistance
Dry cleaning/laundry services
Luggage storage
Multilingual staff
Facilities
Safe-deposit box at front desk
Garden
Terrace
Television in common areas
Banquet hall
Accessibility
Elevator
Bathroom emergency pull cord
Room amenities
Be entertained
Flat-screen television
Digital TV channels
Home comfort
Air conditioning and heating
Minibar
Electric kettle
Sleep well
Bed sheets provided
Freshen up
Private bathroom
Bathtub or shower
Bidet
Free toiletries
Hair dryer
Towels
Stay connected
Desk
Free WiFi
Free local calls
Desk chair
More
Daily housekeeping
In-room safe
Connecting/adjoining rooms available
Fees & policies
Mandatory fees
You'll be asked to pay the following charges by the property at check-in or check-out. Fees may include applicable taxes:
A tax is imposed by the city and collected at the property. This tax is adjusted seasonally and might not apply year round. Other exemptions or reductions might apply. For more details, please contact the property using the information on the reservation confirmation received after booking.
A tax is imposed by the city: From 1 October - 31 May, EUR 1.00 per person, per night, up to 10 nights. This tax does not apply to children under 18 years of age.
A tax is imposed by the city: From 1 June - 30 September, EUR 2.00 per person, per night, up to 10 nights. This tax does not apply to children under 18 years of age.
Children & extra beds
Cribs/infant beds are available for EUR 15.0 per night
Rollaway beds are available for EUR 30.0 per night
All guests, including children, must be present at check-in and show their government-issued photo ID card or passport
Pets
Service animals exempt from fees
Pets are allowed for an extra charge of EUR 10 per pet, per day
Policies
The property has connecting/adjoining rooms, which are subject to availability and can be requested by contacting the property using the number on the booking confirmation.
Only registered guests are allowed in the guestrooms.
Guests can rest easy knowing there's a fire extinguisher, a smoke detector, a security system, and a first aid kit on site.
This property accepts credit cards and cash.
Credit cards accepted: Visa, Mastercard, American Express, Diners Club
Cash transactions at this property cannot exceed EUR 5000, due to national regulations. For further details, please contact the property using information in the booking confirmation.
National rating
This property has received its official star rating from the local rating authority.
Also known as
Hotel London Viareggio
London Viareggio
Hotel London Hotel
Hotel London Viareggio
Hotel London Hotel Viareggio
Frequently asked questions
Does Hotel London offer free cancellation for a full refund?
Yes, Hotel London does have fully refundable room rates available to book on our site. If you’ve booked a fully refundable room rate, this can be cancelled up to a few days before check-in depending on the property's cancellation policy. Just make sure to check this property's cancellation policy for the exact terms and conditions.
Are pets allowed at Hotel London?
Yes, pets are welcome, with a limit of 1 total. There's a charge of EUR 10 per pet, per day. Service animals are exempt from fees. Some restrictions may apply, so please contact the property for more details.
Is parking offered on site at Hotel London?
No, unfortunately, but there's discounted parking nearby.
What are the check-in and check-out times at Hotel London?
Check-in start time: 2 PM; Check-in end time: midnight. Check-out time is 11 AM. Contactless check-in and check-out are available.
What is there to do at Hotel London and nearby?
Hotel London has a garden.
What's the area around Hotel London like?
Hotel London is located near Viareggio Beach, just a short 1-minute walk from Passeggiata di Viareggio and 9 minutes' walk from Viareggio Harbor.
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Hotel London Reviews
Reviews
9.0
Wonderful
All reviews shown are from real guest experiences. Only travelers who have booked a stay with us can submit a review. We verify reviews according to our guidelines and publish all reviews, positive or negative.
9.2/10
Cleanliness
9.6/10
Staff & service
8.6/10
Amenities
8.6/10
Property conditions & facilities
8.6/10
Eco-friendliness
Popular mentions
Service staff
Location
Room
Beach
Store
Restaurant
Bed
What guests liked
Breakfast was abundant, delicious, and offered many choices. (7 reviews)
From real guest reviews summarized by AI.
Reviews
8/10 Very good
Jun 18, 2025
I have stayed in Hotel London many times for work and it is a good hotel with good pricing.
Wayne
Wayne, 2-night trip
10/10 Exceptional
Mar 4, 2025
Everything about this hotel was fabulous.
Great location, wonderful breakfasts, and very kind and efficient staff.
SUSAN
SUSAN, 5-night trip
10/10 Exceptional
Oct 23, 2024
Very nice hotel and great location. Staff was wonderful and the breakfast was delicious with many choices. Definitely would stay here again on our next trip.
Verified traveler
2-night trip
8/10 Very good
Aug 12, 2025
Perfect location. 100 m to the beach. Friendly staff. Quiet. Good beds. Wifi good. Hard to find a parkingspace.
Britta
Britta, 5-night trip
10/10 Exceptional
Aug 18, 2023
Lovely hotel and nice staff.
Heather
Heather, 2-night trip
8/10 Very good
Apr 13, 2025
Good option
Good option for stop over in Viareggio. Hotel is on a lively beach promenade. Breakfast was plentiful and good.
Timothy
Timothy, 1-night trip
10/10 Exceptional
Sep 12, 2024
Very nice place to stay, close to the beach. Hotel was in a convenient location. Staff was friendly. Overall a great stay!
Laura
Laura, 5-night trip
8/10 Very good
Apr 9, 2023
A very good hotel close to all amenities
christopher
christopher, 3-night trip
10/10 Exceptional
Oct 3, 2024
Perfect location! The room was a good size and nice views! The breakfast was very good. I would definitely stay here again next time I’m in Viareggio!
Briana
Briana, 4-night trip
10/10 Exceptional
Aug 9, 2024
Very nice and clean, staff the best, very close to everything.
I will go back there again
Silvia
Silvia, 5-night trip
10/10 Exceptional
Sep 15, 2023
Great Location/Friendly Staff
Perfectly located directly across from the Passaggiata and the beach. Abundant and delicious breakfast. The staff is friendly and helpful. I would definitely stay here again.
Sheryl
Sheryl, 10-night trip
6/10 Good
Mar 10, 2025
The good: Very nice staff, nice lobby and breakfast area, great location, clean.
The bad: TINY room, faded, patchy carpeting that we would not walk barefoot on, very disappointing.
Elaine
Elaine, 2-night trip
10/10 Exceptional
Feb 17, 2025
Went along for the annual Carnivale. Hotel was located right on the edge of the route so you could walk out and watch the parade.
Staff were great. Able to assist with every request even my desperate need for a strong coffee the night after the festival.
Only 10 minutes walk from the train station and two minutes to the beach.
Continental breakfast was also delicious and a lot to choose from.
Simon
Simon, 1-night trip
8/10 Very good
May 7, 2025
Good location for a short stay
Two night stay so thst we could visit Pisa and Lucca. Room was next to lift shaft, so quite noisy. Shower was positioned in the middle of the bath (probably because the plumbing could not be accommodated at the end of the bath due to the lift shaft) which meant water went everywhere. Walls are thin, so you can hear whats going on next door, and down stairs.
The location is good for getting around the area, and the staff are friendly and helpful.
George
George, 2-night trip
10/10 Exceptional
Mar 9, 2020
The Hotel London is a nice, older hotel with a great, accommodating staff. They had my room ready early - perfect after an overnight flight. You are right by the main promenade, with lots of options for dining and shopping. Rooms are comfortable.
Verified traveler
1-night trip
8/10 Very good
Sep 6, 2024
The hotel is centrally located on the main street only one block from the seashore. It is almost within walking distance from the station. The room was clean, the personelle is very helpful. The breakfast could include more choice in cheese kinds- it was too much sweet- oriented.
A. Sumru
A. Sumru, 2-night trip
8/10 Very good
Nov 6, 2023
Nice hotel.
Right on the beach promenade, although shops, restaurants and beach clubs block view of the sea in most of the town. Matteo at reception was great and gave me good restaurant recommendations. The single room is quite small. Bed was comfortable and water pressure fine.
Daniel
Daniel, 2-night trip
10/10 Exceptional
Jul 28, 2024
Lovely hotel and staff
Went for a 3 night stay after visiting Lucca. Lovely clean and well appointed hotel on the main strip, next to all local amenities. Staff were really friendly and helpful, and the place was spotless. Verandas and rooftop amenities were great. Excellent Italian breakfast included and air condition in the room was a welcome return after temps of 35c plus during the day. Lots of Local restaurants nearby and a very short walk to fish heaven at the marina restaurants and street/ boat food. Went to the beach one day, only advise would be check the best private provider as they can vary greatly.
Verified traveler
3-night trip
8/10 Very good
Sep 25, 2022
The hotel is right on the main promenade so a great location. The beach is just across the road, as are the shops and restaurants.
The hotel decor feels quite dated and would benefit from being refreshed. One complaint I would have is noise. My room faced the beach and main road, even with the windows shut, it was difficult to sleep at night. Also, whenever a room door was closed in the hotel at night, you could hear the door banging all over the hotel.
Paul
Paul, 2-night trip
10/10 Exceptional
Sep 15, 2025
Hotellet var mycket bättre än
Jan
Jan, 2-night trip
10/10 Exceptional
Aug 28, 2025
Dejligt hotel
Lækkert hotel, rent, pænt, stille, god service, fantastisk beliggenhed. Vi kommer igen en anden dag.
Irina
Irina, 4-night trip
10/10 Exceptional
Jul 30, 2025
Underbart på alla vis
Mycket trevlig och välkomnande personal.
Bra frukost
Fantastisk utsikt mot havet från mitt rum.
Catarina
Catarina, 2-night trip
8/10 Very good
Jul 15, 2025
karine
karine, 2-night trip
8/10 Very good
Jun 21, 2025
Rien a dire de Spécial. Mon séjour c'est bien déroulé